Adding your agency as a Manager to your YouTube channel lets them upload videos, manage comments, and view analytics — all through their own Google account, without sharing yours.
YouTube Brand Account Roles
- Owner — Full control including user management
- Manager — Upload, edit, manage comments, view analytics. Best for agencies.
- Editor — Upload and edit videos only
Step-by-Step Instructions
- Go to myaccount.google.com/brandaccounts
- Select the Brand Account connected to your YouTube channel
- Click Manage Permissions
- Click the Add new users icon
- Enter the agency's Google account email
- Select Manager from the role dropdown
- Click Invite — the agency accepts via email
Note: Your channel must be linked to a Brand Account to add managers. Personal channels only have one account holder. If needed, you can move your channel to a Brand Account via YouTube Studio → Settings → Channel → Advanced Settings.
Frequently Asked Questions
Can the agency delete my videos? Yes — Managers have delete permissions. If this concerns you, grant Editor access instead, which limits permissions to uploading only.
Can I remove access later? Yes, from Brand Account permissions at any time.
Last updated: February 2026
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